Recognize the people in the image above?
Yes. That's my husband, Dae (aka @LuggageDonkey) on the left, me on the right.
Back when we had just started dating, my husband introduced me to the idea of "windshield time". Knowing is half the battle - knowing the idea of windshield time allows us to intentionally use it with each other. Dae uses it to catch up and bond with his aging father (who is now 79 years old). I use it with colleagues to prepare for meetings when driving together to a meeting.
I never thought I'd actually work with my husband... and here we are. We've argued and fought, and battled our way to actually LAUNCHING the pilot podcast episode this week. WHOO-HOO! I wish you could have seen his face on Tuesday - Dae was so happy. He was beaming about the beautiful weather, the view of Mount Rainier that was magnificent as we were driving to a meeting. We're on anchor.fm now. Check us out - give it a listen, send us some good mojo/feedback/ratings if you can to help us out. Thank you so much!
Can't believe we actually got this done. Whew!
Here's the link: https://anchor.fm/windshieldtime206.
For my next post, I'll work on a list of quick early lessons that I've picked up in working with my husband. We both have strong opinions and personalities - and we are married, live together, and have two very young children together. We're both sleep deprived. That makes for an interesting mix.
Hope you like it.
P.S. Second pilot episode of Windshield Time going live today!
I saw this image fly by my eyes at about 330AM this morning - and I saved it as a reminder that I want to share/write about this... A LOT MORE ABOUT THIS.
Many of us humans, we have our dark down days. Some have them more than others. At my worst, I think I did not leave my room/bed/apartment for weeks. Some times, the idea of being alive is just so exhausting. Some times, I am able to push myself into being somewhat functional, going through the motions of a fully productive day - only doing what is absolutely necessary to not let anything blow up. Other times, I've written long goodbye letters to my husband and family - only to "wake up" and throw it away. I even daydreamed about getting in the car, alone, and driving endlessly on the highway to just go away from this surreal non-reality reality I was living in.
I had a really tough time with postpartum depression with our first baby. Really bad. I had no idea how bad it was at the time. Only looking back today, do I realize how deep in the depths of velvety despair I was living in day to day, night after night, month after month. To help myself with this newest baby who was recently born, I did things differently.
Five Things I'm Doing Differently with Our Second Baby to Avoid Postpartum Depression:
Having a baby - it's like the whole family getting hit by a bus. For the mother who just gave birth, it's like getting hit by the bus a few more times. The physical and mental demands are big - and not knowing any better, I really struggled with recovery with our first baby. This second baby has been easier in so many ways, and more difficult in other (like having survived the unplanned c-section, that got infected... more on that some other time.)
Ask for help.
Accept and embrace the help.
Don't add more stress than is really needed.
Eat/sleep as much as you can.
Have strong mental and visual anchors to stay strong daily.
Bar Rescue has become an integral part of my morning routine with the Quinoa in the past several weeks since he's been born.
Bar Rescue. I kind of laugh right now realizing how much time I've spent half-watching/listening to this show. Maybe Quinoa has been absorbing some of the lessons.
At first, it started as this random, mindless thing that was (very un-seriously) randomly on one day when I was feeding our newborn - that I kept on watching day after day after day. I don't watch it on weekends. Now having seen at least 20 episodes to date, there's definitely a formula and pattern - and I've extracted the takeaways for you here. These takeaways are actually applicable to the world of entrepreneurship and startup, too.
8 Lessons I've Learned from Bar Rescue:
And looking at it - yea, these are lessons that also are core to running any business well.
There you have it. Bar Rescue.
Nice chart, huh? BYND baby.
My husband has a huge influence on me. I think I have a huge influence on him. That's marriage... and he's really into investing, money, markets, all things business and finance.
I've always been pretty passive, especially when it comes to finances:
I'm tracking a few different stocks and companies now. We've been mentally placing bets on companies (or with angel checks) since 2012, and have learned A LOT. I'll write up the summary of learning in another post. Now I'm taking those principles and applying it back to the stock market - and with that, I've placed a bet on BYND. In at ~$80 on BYND, and today it's up to ~$166. Not bad, huh? I'm playing 1-5 year ranges now (versus the 6-12 month ranges I had done previously). In hindsight, I should have put more in when I did - shoulda, woulda, coulda.
Ah well. Proud owner of BYND.
Sharing, because sharing is caring. :).
This is a blog post to... warm up my blogging self again. It's really hard to start something again after dropping the ball for so long. I am trying to pick the ball up again.
I look at our growing family, now with two amazing little babies (technically, one is a toddler). Never say "never" is the lesson. To think I was adamant with my (at the time) soon to be husband that I did not want children is crazy. Never say "never". I did not know what I was saying. Of course, it's hard - sleep deprivation, mess everywhere, our home has been invaded with kids' items and baby gear. Giving birth is hard - 36 hour labor with Lentil, and an unplanned c-section with complications with Quinoa. Feeding them (or convincing them to eat healthy) is a constant negotiation exercise.
On the other hand, I'm probably a better human for it (than if I hadn't been lucky to have had our children). I see the miracle of life, the blessing that life is, and have far more empathy for how babies grow up to be people. Probably, most of the troubles we have in our lifetimes are because of how someone was or wasn't wired properly based on who the parents were, on top of all the emotional baggage we collect as adults. That about sums it up. To fix some of the biggest world problems, be pro-human and make sure that the world's babies are brought up with love and the proper nutrition, from birth. How can we prioritize that globally as one human race?
Lentil is our toddler, full of passion, curiosity, energy and zeal. He loves to learn, sing, dance, anything art/creative, help in the kitchen, and most definitely, anything red with four wheels on it. I'm sitting in his bedroom right now as I write - smelling his toddler smells and smiling.
Quinoa is our newest addition and now barely over a month old. He arrived, after being breached (twice), and a failed second attempt at a versioning, via c-section. I'm mostly recovered from the c-section and its following complications now, as I'm now starting to worry about my vanity and how I am going to lose the extra baby weight (15 pounds to go).
Dae keeps referring to himself as "grandpa-dad" - mostly because he'll be about 70 years old when our kid(s) graduate college. :). I refer to Dae as "Benjamin Button" because he looks seemingly younger and younger each year that goes by.
Life's truest blessings is family and friends,
I'm sitting here, in the jury duty waiting room with a lot of quiet time. I forgot to bring my book that I've been reading - so, decided what better time than now to get back into my blog. Lots to catch up on and so many learnings to share. The biggest update is that as of the end of September 2018, I am no longer with Storm. Yes, so it's been about three months since then, and I've been working on focusing my full attention on what matters most in life.
Life tip: You can tell a lot about a person's values by 1) what they spend most of their time on and 2) what they spend most of their money on, and the 3) kinds of friends a person associates with closely. It's very telling.
October, November, December Summary
(Not necessarily in any order):
Okay - that's the update in a nutshell. More updates to come.
Quick note to let everyone know:
As of 730AM PST, Monday, September 24, 2018, I am no longer part of Storm. It's official and three months has passed by. I'll write more in the new year about what I've been up to - in the meantime, lots of cooking, reading, and spending time with family.
From across media and entertainment, to business and politics, it is the era where diverse people and #women are starting to get a seat at the table, take on the leading roles, and shine in the spotlight.
Jotting down and sharing some quick high level thoughts from the intensity of today. It is a very monumental place in time we are sitting today - and I'm so thankful for the opportunity to be alive and a part of it.
The advertising world is fraught with problems of fraud, complicated supply chains and lack of control over data privacy. Not only are advertisers losing more money to fraud than ever before, they’re also losing control over ads because of an increasing number of middlemen in the supply chain.
The good news is that blockchain technology has the potential to solve these problems. Here are three important ways blockchain can provide more transparency and trust in the digital advertising industry.
1. Increased Fraud Prevention
Ad fraud is a huge problem in the advertising industry today. Exact numbers vary from source to source, but it’s been posited that as much as 36% of all digital ad traffic could be fraudulent. Mobile ad spend hit $40.1 billion last year. That means approximately $14 billion of all mobile ad spend is potentially fraudulent.
The solution lies in blockchain as a digital ledger of transactions. Every transaction of a digitized product is stored on blockchain as an immutable record, which means that nothing can be faked or changed after the fact. Each transaction is recorded only when all parties agree. The ledger is decentralized, or shared in real time by all participants. This means that no single party can unfairly influence the results.
Because of its transparency, this technology has the potential to allow advertisers to more easily monitor where ads are going and what happens to them. Blockchain even has the power to provide information like bid price, where impressions are coming from and how many times an ad is viewed.
2. A More Transparent Supply Chain
The supply chain for ads is dizzyingly complicated. What used to be a simple transaction between advertiser and publisher now involves supply-side platforms and aggregators handling ads along the way. Advertisers often don’t know exactly what happens after an ad leaves their hands.
Because of this, many advertisers now feel they don’t have control over their ads in how they’re presented, bid on or distributed. They may feel powerless because they’re unable to choose which steps, or even how many steps, an ad should go through before it’s put in front of consumers.
Blockchain’s decentralized ledger makes it possible to record every party who has touched the ad from advertiser to publisher. This allows advertisers to regain control of the supply chain by making it fully transparent.
3. Improved Data Privacy
By now, everyone in the advertising world has heard of Cambridge Analytica. Users are warier than ever of the way their data can be used against them, and governments are beginning to respond with their own policies for data protection such as the General Data Protection Regulation.
One problem is that people tend to enter the same sensitive information on multiple websites. Most people do not understand where their data is stored and how it might be used. Since the data is stored by multiple organizations, a security weakness in any one of them could lead to stolen data. It’s no wonder that people are opposed to providing advertisers with personal information.
Blockchain technology offers the possibility of a safe place to store sensitive information. For example, a highly encrypted, decentralized database of personal information eliminates the need to enter the same data multiple times. People can access their information with a private key and choose what they share and with whom.
Advertisers, on the other hand, can use blockchain to demonstrate to people how their personal information is used, making it clear that they’re using data in a safe and helpful way.
These measures could potentially increase users’ trust in advertisers. And with the ability to control exactly what they want to share, people may be more inclined to share basic information that allows advertisers to show them the ads they’re most interested in.
Originally published at www.forbes.com on September 20, 2018.Here’s the original link: https://www.forbes.com/sites/theyec/2018/09/20/why-advertisers-cannot-ignore-blockchain-technology/#7645b6766f12
Video of Women in Blockchain that was made for the Blockchain NW conference here in Seattle on September 10-11, 2018.
" I'm excited because the more opportunities where we can bring thought leaders, people that are really active in the technology space in Seattle. You know that Seattle is the hub for cloud technologies, artificial intelligence, which means we are at the hub of technologies when it comes to the digital evolution with cloud, devices, mobile, machine learning, data data data, which is the heart of blockchain. So it's gonna be really exciting to bring all of these thought leaders, have us trade notes, build those relationships and work together in building the new future." --Arry